New Email Sending Authentication Requirements

Beginning in March 2024, our email messaging provider, Mailchimp/Mandril, is enforcing new sending domain authentication requirements that you'll need to take action on.

Google and Yahoo recently announced new sending requirements that will go into effect in March 2024. In order to comply, RueBaRue users will have to update their DKIM records and enact a DMARC policy on any sending domain that might be used. Failure to update your domain’s authentication will result in emails being rejected (not sent) once the change goes live.

Here's how you can get started:

DKIM

Create two CNAME records:
mte1._domainkey.yourdomain.com with the value dkim1.mandrillapp.com
mte2._domainkey.yourdomain.com with the value dkim2.mandrillapp.com

Include the underscore before "domainkey".

DMARC

First, check to see an existing DMARC record, which would be a TXT field with the value v=DMARC1 at the beginning. If one does exist and includes p=none; you are all set.

If one does not exist, you'll need to create one by doing the following"

Create a TXT record:
_dmarc.yourdomain.com with the value v=DMARC1; p=none;

In most cases, For both DKIM and DMARC records, leave off the .yourdomain.com part, as it is added automatically. If that is not the case, replace .yourdomain.com with your actual website domain.

VIDEO

Video Recording on how to add the DNS records

Email support@ruebarue.com if you have any questions.